Man reading newspaper for award-winning healthcare advertising agency campaign

THE ENVIRONMENTAL ISSUE

According to research, rising global temperatures could have a direct effect on neurological conditions such as epilepsy, stroke and a range of mental health conditions. We wanted to turn this news into the news.

The EnvironMental Issue is a one-off living newspaper: printed using algae ink, recycled fibre and wind-generated electricity, it has a long-term effect equivalent to removing 15 tonnes of CO2 from the atmosphere.

Most importantly, it delivered the message about the impact of climate change on the mind to world leaders at the COP26 summit.